The Web is Dead Feedback - Jordan, Kaitlyn
It's true, we're using more new platforms like apps for conveinence, but those apps are used primarily in our free time when we weren't online before--there are still situations where websites are the way to go, i.e. researching, in environment where we are near computers--home, the workplace.
Agreed, consumers want quick, cheap content as opposed to high quality products online (we'd rather watch YouTube than paid video on demand). We will always go with the free option.
We disagree that online consumers are worth less to advertisers than people offlinebecause a tech-savvy croud may be more primed for ads on sites they frequent, but we can see from experience how ads can fade into the backgroud the more you see them and are desenitized to them.
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